Empowering Small Business

Small Business Online Spending to Exceed $70 Billion by 2012

JupiterResearch just released a new report, "US Online Small Business Market Category Forecast, 2007- 2012," that predicts that total online expenditures by small businesses is growing at a rapid rate - with online spending expected to top $70 billion by year 2012, up from $47 billion in 2006.

Online spending growth is anticipated to come via overall growth in the number of total small businesses, rather than via significant increases in small business online buyer penetration which is already at a mature 71 percent.

JupiterResearch analysts see retailers continuing to promote the online channel because of its better margins and projects growing competition among online retailers for small business spending - leading to more promotions and incentives to drive higher online conversion rates.

The report posits that small businesses will continue to buy online for such value proposition reasons as convenience, better prices, or greater/wider variety. Jupiter predicts that "as relationships with online suppliers mature, small businesses are likely to provide them with a greater portion of their business."

JupiterResearch provides unbiased research, analysis and advice, backed by proprietary data, to help companies profit from the impact of the Internet and emerging consumer technologies on their business.

Shivonne Byrne, Innuity CMO

Proven POS Life Cycle Management Services

Innuity's Point-of-Sale Life Cycle Management services provides retail and hospitality customers proven, end-to-end POS services that many successful businesses - such as Jamba Juice, Peet's Coffee, and Red Robin - have counted on for years.

With all the many varied aspects that go into setting-up and operating a successful point-of-sale system, businesses need to be able to rely on a team of POS experts that have the expertise and know-how to help at every step along the way. From ensuring that customers select the right system for their business, getting that system implemented, and offering well-tested training and support, Innuity's POS team works diligently with our customers so they get the most of their investments.

Innuity's POS Life Cycle Management Services include:

(1) Infrastructure Consulting Services

• Site Surveys
• Project management and documentation
• Technology assessments
• Pricing and availability

(2) National Installations

• Order management and tracking
• Equipment staging
• Quality control
• Logistics, shipping and tracking

(3) Training and Support

• Ongoing 24X7, on call support center
• On-demand online training for general managers, managers, servers and bartenders

For more information, call 866.783.0806.

Shivonne Byrne, Innuity CMO